You might have to accept that your existing platform is no longer effective as time goes on. You’re considering the benefits of migrating to Shopify.
Perhaps as your inventory and product line expanded, your website’s functionality began to suffer. You may be missing some features that would greatly simplify operating your business. Perhaps the platform becomes excessively costly for what it provides.
If it rings to you, you might be considering moving your online store to Shopify. After all, this platform powers more than 4.3 million active websites globally.
But you shouldn’t make this choice carelessly. The e-commerce platform you choose can make or break the growth of your store.
So, Why Migrate to Shopify?
There are multiple reasons why you should migrate to Shopify compared to other eCommerce platforms. However, it is always recommended to hire Shopify Migration Experts to do the migration for you – or you can end up losing all your store data.
So, without wasting more time, let’s dive right into the top reasons why you should move your business to Shopify.
1. It’s Efficient and Feature-Rich
Shopify is a top-of-the-line eCommerce platform designed exclusively for eCommerce experts and business owners. That’s why it’s targeted to provide customer-centric and easy-to-use features that offer a better feature set in exchange for a subscription – as compared to its one-size-fits-all competitors such as Wix.
Here’s a quick overview of Shopify’s functionality and robust system that helps you streamline your business operations:
- Product management: Shopify allows you to sell a huge range of goods and services, including as digital and physical goods, memberships, subscriptions, and online courses. There are an infinite amount of products.
- Inventory management: Shopify can manage your inventory for you. You can set up to 1,000 inventory locations. Furthermore, why not encourage customers to purchase things that are currently out of stock or place pre-orders?
- Order fulfillment for Shopify: Marketplaces and social media are examples of third-party sales channels that Shopify facilitates integration with. Additionally, orders placed over the phone, for instance, can be manually created.
- Point-of-sale software: Shopify POS Lite, the company’s proprietary POS software, is included with all Shopify plans. It makes any smartphone into a point-of-sale system.
- Shipping: With Shopify, you get amazing rates with select shipping carriers, saving your business up to 77% on shipping fees.
- Ecommerce automation: Now this can be a relatively new feature for you. It lets you create custom automated apps and workflows to save your time with basic tasks.
But that’s not all. Shopify comes with additional functionality that allows you to add additional apps for easy management and add those features that are missing from their subscriptions. Shopify’s app store comes with 8,000+ apps, free and paid, to choose from. These apps help you reduce your store’s bounce rate, set up easy delivery, enhance your store’s SEO, and much more to boost your store sales and growth.
2. It’s Scalable and Built for Growth
Your e-commerce platform may require advanced functions as your firm expands. It should also be able to manage more SKUs, goods, staff accounts, inventory locations, orders, and customer profiles.
One of the main factors driving our clients’ migration to Shopify is its scalability. As Shopify is a hosted platform, increasing the processing power of your servers is not a concern. The business handles it for you and guarantees exceptional 99.99% uptime.
Functionality-wise, Shopify’s capabilities make it possible to streamline every aspect of e-commerce, from customer support and shipping to inventory management and order processing. Additionally, it has strong automation capabilities that let you design unique automated processes to save time.
3. It’s Secure and Reliable
Regardless of the average order amount, over 88% of consumers believe that security is crucial when they shop online. It is therefore in your best interest to make sure that customers feel secure when making purchases from your online store.
Shopify is fully PCI-compliant, so you won’t need to take any extra steps to comply with this rule. Your store will immediately comply with all six PCI compliance categories:
- – Constantly checking for bugs and vulnerabilities
- – Maintaining the security of your network
- – Regular monitoring and network testing
- – Protecting your customer’s card details and other data
- – Using an information security policy on your store
- – Using strong and advanced control management systems
Additionally, Shopify can assist you in following other privacy laws like the GDPR. To achieve this, it provides the Shopify Privacy & Compliance app, which enables you to configure data collection opt-out sites, preferences Shopify pop-ups, and cookie consent banners.
Shopify is a reliable business that has been operating since 2006 and powers over two million websites worldwide. With Shopify, you can be ensured your store is up and running 99.99% of the time without compromising on your store’s performance.
4. It’s Responsive and SEO-Friendly
You need your store to look as good on a mobile device as it does on a desktop since smartphones account for 63% of all orders placed online and 74% of all visits.
You can do that with Shopify without having to make a large investment because all of their templates are mobile-friendly by default. Additionally, you can use the theme editor to adjust the mobile store view and optimize photos for different devices.
Search engine optimization includes more than just making a website mobile-friendly (Google typically indexes mobile versions of web pages). However, Shopify has you covered for everything SEO, including:
- – Configuring Search Console and Google Analytics for your store
- – building a strong internal connection framework
- – Improving loading speeds by optimizing your images
- – Modifying metadata (descriptions, titles)
- – Optimizing your content for keywords by using apps such as Yoast
Though these features are extremely helpful and thanks to SHopify’s simplicity, it’s easy to do it yourself. However, as a beginner on the platform, it can be hard for you to fully harness the SEO potential of Shopify, so it would be a wise decision to hire Shopify Plus Experts for your store’s SEO optimization and metadata content updates.
5. It Supports Hundreds of Payment Gateways
Cart abandonment due to insufficient payment options is the second-most common cause. It makes sense to switch to Shopify if you want a platform that accepts a variety of payment options.
The platform, including PayPal, Stripe, Braintree, Adyen, and Alipay supports more than 100 payment channels globally. The list of accessible gateways, however, differs from nation to nation. A US retailer, for instance, has access to 95 providers, whereas a French merchant has 116 options.
Shopify offers market-specific pricing tools and built-in currency conversion if you intend to sell in different currencies.
6. It’s Customer Support is Easy and Friendly
Whatever your plan, Shopify offers 24/7 merchant assistance. If you need assistance with troubleshooting your store, you may reach it through email or live chat. If there is a support number available in your area, you can also phone it or submit your query on the community forum.
That’s not all, though. On Shopify, self-service customer support is very robust. You may access a comprehensive support center as well as a ton of video training. Attending webinars, business classes, and community events can also help you gain expertise in managing a Shopify site.
7. It Comes with Powerful Marketing and Sales Tools
Shopify’s extensive marketing and sales tools are only one of the many reasons to move your online business to the platform. Whatever the plan, you can:
- – Make gift cards and discount codes for your business.
- – Use a variety of sales platforms to advertise and make sales (Facebook, Instagram, TikTok, Google, Amazon, etc.)
- – Establish a recovery system for abandoned carts.
- – Make consumer groups
- – Construct personalized marketing automation
- – Use the integrated tools to set up automated email marketing campaigns.
- – With an in-depth Shopify Analytics analysis of Product Insights and Sales & Customers, driven by real-time data, you can make well-informed decisions.
8. Its Pricing is Transparent
With Shopify, you don’t have to pay any hidden fees or extra at the end of the checkout. The current pricing is as follows:
- Basic: $39 pm / $29 pm (only if paid annually)
- Shopify: $105 pm / $79 pm (only if paid annually)
- Advanced: $399 pm / $299 pm (only if paid annually)
Conclusion
So, why should you migrate to Shopify? To wrap it up, Shopify is a famous eCommerce platform – its simplicity and easy-to-use features packed with powerful features make it the leading name in the eCommerce industry.
So, whether you’re just starting your eCommerce business or already running one on another platform – shifting to Shopify can bring in a lot of benefits for your business as mentioned above. We hope this article helps you make a strong and growth-focused decision for your business.